Ubisoft, one of the world’s largest video gaming organizations — responsible for creating popular franchise games such as Assassin's Creed, Far Cry, and For Honor — hosted their Q2 earnings call this week, where blockchain was a key topic of discussion.
Alongside reporting a 15% increase of unique active players in the first half of the year compared to 2020, and that Assassin’s Creed Valhalla has become the second most profitable game in the companies history, the French firm’s CEO, Yves Guillemot also expressed intentions for investment and adoption of blockchain-centric gaming companies on the platform.
Despite making notable advancements in the space such as the funding of Animoca Brands, owner of Ethereum-based metaverse game The
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