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Crypto.com Grabs Naming Rights of Staples Center for $700M
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blockchain.newsHong Kong-based Crypto.com signed a 20-year cooperation deal worth $700 million with Anschutz Entertainment Group (AEG), which owns the Staples Center and the L.A. Live.
As part of the deal, Crypto.com won the naming rights for the Staples Center which is home to the NBA team Los Angeles Lakers.
The Staples Center will be renamed to Crypto.com Arena, and the official change in the arena's name will take place on December 25, when the Lakers will be hosting the Brooklyn Nets.
This will be the largest venue naming rights transaction in U.S. history so far.
As reported by Blockchain.News on August 24, The American cryptocurrency exchange giant FTX sponsors the University of California, Berkeley (UCB) with $17.5 million in cryptocurrency in
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