In India, 94 per cent of the affluent consumers have reset their life goals following the pandemic. At the same time, for 48 per cent of the respondents, COVID-19 has diminished their confidence in their finances, preventing them from taking the actions necessary to achieve their new goals, reveals Standard Chartered’s latest survey into affluent (comprising emerging affluent, affluent and high net worth) consumers in 12 markets across Asia, Africa, the Middle East and UK.
As per the Wealth Expectancy Report 2021, COVID-19 has prompted the affluent in India to become more future-focused when resetting their priorities: nearly a half (42%) of people have set the goal ‘to improve their health’ followed by 39% of people setting the goal ‘to be
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