Today news
About the same in other media
Waitrose to sell potato milk as demand for plant-based options grows
Reading now: 726
Britons already eat potatoes boiled, baked, roasted and mashed but now the humble spud is being milked for all its worth, with potato milk set to be the next big thing.
It is tipped as a challenger to big selling alt-milks made from oats, almonds and soy, with the supermarket Waitrose predicting consumers will soon be adding it to their shopping trolley or ordering potato milk lattes in coffee shops.
Sales of plant milk are booming in the UK with the market now worth about £400m a year as Britons reduce their consumption of animal products. In recent years the buzz has been around oat milk, thanks to the success of the fashionable Swedish brand Oatly, but in its annual food and drink report Waitrose predicts that “now it is the turn of the
Read more on theguardian.comAbout this in other media
Channel 4 renews The Great British Bake Off deal for three years theguardian.com /3 years ago
Sotheby's to Accept Ether in Live Bidding for Sale of Banksy's Works blockchain.news /3 years ago
AstraZeneca sells $2.2bn of Covid vaccine in first nine months theguardian.com /3 years ago
Show more
The website finance-news.co is an aggregator of news from open sources. The source is indicated at the beginning and at the end of the announcement. You can send a complaint on the news if you find it unreliable.
