Two recently filed lawsuits could potentially impact the crypto industry, with the suing parties taking aim at Facebook owner Meta and major crypto exchange Coinbase for their alleged unwillingness to take more decisive steps to combat crypto-related scam advertisements and engaging in unlicensed securities sales, respectively.
Under the first lawsuit, the Australian Competition and Consumer Commission (ACCC) has instituted federal court proceedings against Meta Platforms, Inc. and Meta Platforms Ireland Limited, alleging that they engage in false, misleading, or deceptive conduct by allowing the publication of scam crypto-related advertisements featuring prominent Australian public figures on the social media platform they operate.
The ACCC claims that the Facebook ads, which promoted investments in crypto or money-making schemes, were likely to mislead the platform’s users into believing the schemes were associated with well-known Australians such as entrepreneur Dick Smith, TV presenter David Koch and the former premier of the Australian state of New South Wales Mike Baird. The persons featured in the ads had never approved or endorsed them, it's said.
“The essence of our case is that Meta is responsible for these ads that it publishes on its platform,” Rod Sims, Chair of the Australian watchdog, said in a statement, adding that:
“It is a key part of Meta’s business to enable advertisers to target users who are most likely to click on the link in an ad to visit the ad’s landing page, using Facebook algorithms. Those visits to landing pages from ads generate substantial revenue for Facebook.”
The second legal case, involving a class action lawsuit targeting Coinbase, accuses the exchange of selling securities to its
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