Polkadot Becomes Inter Miami’s Official Global Training Partner
Sead specializes in writing factual and informative articles to help the public navigate the ever-changing world of crypto. He has extensive experience in the blockchain industry, where he has served...
David Beckham-co-owned American professional football club Inter Miami CF has partnered with the major blockchain platform Polkadot (DOT), with the latter becoming the Club’s Global Training Partner.
According to the press release shared with Cryptonews, this move will provide Polkadot with significant brand exposure and allow it to engage with Inter Miami CF’s global fanbase.
Per the deal, Inter Miami’s First Team training kit will display Polkadot’s logo on all training tops.
All players and technical staff will be wearing the new tops during official team training sessions at Inter Miami’s Florida Blue Training Center, on the road, and during pre-match warm-ups, said the press release.
The partners will reveal the top during the team’s training session before the August 31 match against Chicago Fire FC.
Moreover, Polkadot will have “a visible presence” throughout Chase Stadium in Florida, USA, via LEDs and stadium signage.
This includes “major signage” on the interior and exterior of the stadium.
Per the announcement, as a Main Partner, “Polkadot will engage Inter Miami’s passionate fanbase through interactive fan zone activations, prominent branding at the training center, and dynamic digital campaigns.”
It added that Inter Miami CF fans and Polkadot users should “stay tuned for exciting initiatives and activations,” suggesting potential further developments.
Notably, Polkadot describes this collaboration as a major departure from traditional, behind-the-scenes sponsorship deals.
Furthermore, it was previously the primary
Read more on cryptonews.com
