Advertising has always been around but the advent of social media has truly escalated impulsive buying to an unbelievable level. Constant posts about people holidaying, buying that new car, that new phone and all this above and beyond the general ads in between such posts. This is known as Social Media Consumerism.
“Your mind needs to take a break so take this holiday season to spend even more time away from social media and at least not make purchases that lose value quickly, such as electronics,” says Anshuman Narain, Vice President, CashBean, PC Financial Services.
He further adds, “No one will remember that shiny new toy you bought the previous week. Instead, let that money go to some less glamorous investment instrument.”
Industry experts
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