Leading toymakers launch NFTs on carbon-neutral blockchain
For a product that began as a fad, nonfungible tokens (NFTs) have continued to gain momentum. Today there's virtually no facet of our lives that they haven't touched. Their popularity grows by the day as leading brands and new players look to integrate them into their businesses.
NFTs owe their popularity to their convenient and interactive nature. They not only ease the exchange of physical products but also encourage interaction. Further, they've eased the process of authenticating physical things.
The toy industry appreciates the importance of this asset class. The growing investment in this space shows just that. A case in point is the ongoing collaboration between the Worldwide Asset eXchange (WAX) and three premier toy manufacturers.
The
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