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Rapper-turned-business tycoon Rick Ross has joined Hempacco Co. Inc. to launch his brand of Hemp Hop Smokables.
With the CEO of Rap Snacks Inc. James Lindsay joining him as founder, Rick Ross is entering the $1-trillion hemp industry. Hemp Hop will offer hemp cigarettes, smoking paper and other alternatives to nicotine. The venture could give Hip-Hop’s biggest boss a new theme song to live by, Rich Life Forever.
Hempacco’s co-founder and chief marketing officer Jorge Olsen announced the partnership at Ross’ Boss Up Conference which took place Sept. 17-19.
“We’re ready to start offering Hemp Hop Hemp Cigarettes to wholesale distributors,” Olson said.
“With Rick Ross and James Lindsay spearheading the sales, distribution and marketing, it will be a wonderful consumer experience for the consumers.”
Ross took to Instagram on Sept. 22 to announce the alliance between the powerhouses of the hemp industry.
“This Hemp Hop right here,” said Ross. “This [is] the combination of the game right here – something [that is] some of the finest, healthiest rollups.”
James Lindsay is also in the mix. Lindsay–the highly-successful CEO of Rap Snacks–has a proven track record of teaming up with the rap industry’s biggest names such as Migos, Cardi B and Lil Boosie. Lindsay is a wholesale distribution veteran who is adding Rick Ross to his resume.
“It’s fantastic to team up with my partner Rick Ross to mentor Black entrepreneurs wanting to scale their business and become mentors to the new generation of your business leaders,” said Lindsay. “Sculpting and participating in the success of others is one of my big passions.”
The Hemp Hop Smokables brand
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