The Brazilian football (soccer) giant Santos FC has announced it will apply its fan token to a Web3-and metaverse-enabled “gaming environment.”
The token, named Santos Fan Token (SANTOS), was launched in late 2021.
Per an official release from TOPGOAL and a report from Livecoins, the football club has become the first to partner with the metaverse gaming firm TOPGOAL and Binance’s fan token arm.
The firm claimed that the partnership would “enhance the utility of the Santos Fan Token” by “jointly developing a Football Meta Club and Footballcraft.”
Footballcraft was designed as “football parallel universe.”
Its developers claim that it is a “virtual football world” that is “akin to The Sandbox” and features “x12” time acceleration.
And the firm claimed that in Q3 of 2023, SANTOS “will be incorporated into TOPGOAL Footballcraft.”
The company also claimed that FC Santos fans could play TopManager, a game the company called the world’s “first Web3 3D football game.”
Playing the game, the firm said, would allow fans to “win rewards” including the TOPGOAL governance token, GOAL.
The firm claimed that its “token and in-game rewards will elevate the Web3 gaming experience for fans.”
The deal will also see Santos FC create and sell its own branded non-fungible tokens (NFTs) on the Binance NFT marketplace.
Per CoinGecko data at the time of writing, the SANTOS coin’s market cap is $28,695,907.
The token’s price is up around 5.5% in the past 24 hours.
The token’s all-time price high was $22.34, which was recorded in September last year.
The gaming firm added that it would create a metaverse home for FC Santos, “complete with customized gear and a stadium.”
The company promised “immersive virtual matchdays, leagues, and tournaments,” as well as
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