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Adidas enters the Metaverse with NFT partnerships
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On Thursday, Adidas announced it was entering the Metaverse in collaboration with Bored Ape Yacht Club, gmoney NFT, and PUNKS comic. In an article posted on the Adidas mobile app, the developers behind the initiative said the following:
Today we leap Into The Metaverse with @BoredApeYC, @gmoneyNFT & @punkscomic.It’s time to enter a world of limitless possibilities.https://t.co/LmgtrRn20c pic.twitter.com/40kU8tayrS
Related: Wear-to-earn NFTs target the billion-dollar fashion industry
In the article, a piece of the Bored Ape NFT has been redrawn to feature Adidas' iconic tracksuit. Bored Ape Yacht Club contains more than 10,000 NFTs minted on the Ethereum (ETH) blockchain. Meanwhile, gmoney is a notable cryptocurrency and NFT influencer who has
Read more on cointelegraph.comAbout this in other media
Adidas takes a leap into the metaverse through NFTs with physical perks to boot euronews.com /2 years ago
Adidas Originals to launch debut NFT collection cointelegraph.com /2 years ago
The God Matrix: Bringing Natural Disasters to the Metaverse cryptonews.com /2 years ago
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