Nifty News: Taco Bell wants you hitched in the Metaverse, Animoca Japan raises $45M and more
American fast-food chain Taco Bell and Metaverse platform Decentraland are teaming up to offer United States-based couples a chance to get married in the Metaverse.
The chain has called for engaged couples to enter a competition to win the brand’s first legally-recognized Metaverse wedding package, with a ceremony and reception to take place in the virtual world of Decentraland.
According to Taco Bell, the ceremony and reception will include NFT invitations and custom-designed wedding attire.
The couple will be able to bring virtual guests, who can partake in all the traditional wedding day celebrations like musical entertainment, dancing, and eating (virtual) food.
Engaged couples can enter the competition between Aug. 25 to Sept. 6. to win the brand's first Metaverse wedding package.
Taco Bell will live stream the whole event, and afterward, the couple will receive a marriage certificate memento NFT, according to the press release, the union will be legal and overseen by a licensed wedding officiant.
Your dreams, our reality. We’re looking for one lucky couple to say “I do”. Enter our #TacoBellMetaverseWeddingContest now at https://t.co/JON7yHFRed. pic.twitter.com/9aXOPaESIQ
This isn't the first time Taco Bell has shown up in the virtual world; in 2017, the company launched its Las Vegas Cantina's Wedding Package, their take on virtual Las Vegas weddings.
Launched in 2020, Decentraland is a virtual social world powered by the Ethereum blockchain.
Animoca Brands Japan, the Japanese subsidiary of video gaming and Web3 investment powerhouse Animoca Brands has raised $45 million in financing aimed a developing its Web3 business.
In a dual partnership, parent firm Animoca Brands and MUFG Bank both shelled out $22.5 million
Read more on cointelegraph.com
