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Non-fungible token (NFT) platform Sorare has made it possible for crypto and football (soccer, for our American readers) to intersect, even if it seems like they don’t have all that much in common. But those who are fans of both can confirm that crypto volatility at its highest is only comparable to a penalty shootout in a competition finale — and we’ve had quite a few of those in the past season, just as we’ve had market-related excitement. So before the new season kicks off in many places across Europe — with Scandinavians as usual minding their own business and already in the middle of their own season — let’s take a look at what Sorare has prepared for this summer.
Global football superstar Kylian Mbappé, who plays (and, as of this season, pretty much sets the rules) for Paris Saint-Germain, has joined Sorare as an investor and as an exclusive player ambassador, the first for the project. The young forward, who is widely considered one of the best and likely highest-paid players in the world, will have Sorare’s help with his Inspired by KM (IBKM) philanthropic venture, with the project providing training, conferences, equipment, and a special diploma for IBKM participants. As part of a promotion for the partnership, Sorare also gave out a Kylian Mbappé Limited card to three lucky winners.
Kind of out of the loop (or only just getting into football)? What you should know about Mbappé is that he is the 23-year-old forward not just for PSG, but also for the France national team who joined PSG in 2018 for a whopping EUR 180m plus add-ons (USD 181m) as the second most expensive player in the world (with the first
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