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After Bitcoin, Ethereum next to feature on TIME Magazine’s balance sheet
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ambcrypto.comEthereum [ETH] will soon feature on TIME Magazine’s balance sheet as part of the publication’s partnership with crypto-investment firm Galaxy Digital. The partnership is aimed at educating its readers about the metaverse through a newsletter dubbed “Into the Metaverse.”
Furthermore, the popular media publication stayed “true to its crypto and Web3 focus” by carrying out the entire transaction in ETH. In fact, this also “marked a first for a major media organization,” a press release noted. It added,
“Additionally, TIME will hold ETH on its balance sheet for the first time. This payment follows TIME beginning to accept cryptocurrency as a form of payment for digital subscriptions in April 2021 as the brand continues to expand into the
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